LONDON: Women will no longer have to spend a lot time shopping for jeans, thanks to a revolutionary machine that helps them choose the right size, shape and cut. The machine, a ?35,000-3 D body scanner, which was previously available only in high-end shops, is now being tried out on the high street.
Using digital white light, the scanner takes measurements from 16 angles and creates a graphic of the customer’s body shape in seconds . With the help of shop staff, the image can then be used to identify jeans that are the ideal size and style. The scanner, which is 10ft tall and 5ft wide, is already in use at the Manchester Arndale shopping centre and is being tested by other fashion chains.