Tuesday, 18 October 2011 00:00 Daniel Obi
// ]]>EXCEED, a high quality business magazine, made its debut in Nigeria August 2011. According to the publisher of the magazine, EXCEED is a “practical success guide, published for Nigeria’s working and self-employed professionals and young entrepreneurs.”
Published by EXCEED Omni-Media Limited, the monthly magazine provides motivational, easy-to-follow advice on entrepreneurship, personal development, career and leadership, among other things. The target audience for the magazine is people with a go-getter attitude towards life. Through its content, the magazine aims to inspire aspiring entrepreneurs, young entrepreneurs and working professionals to be the best they can be. In furtherance of this, the magazine features interviews and articles on successful entrepreneurs and working professionals in diverse fields.
The first edition, which was tagged ‘Dare To Achieve,’ paid tribute to the late Tayo Aderinokun, former CEO of Guaranty Trust Bank. It detailed Aderinokun’s journey as a professional, an entrepreneur and a philanthropist.
The second edition featured prominent Nigerian footballer, Kanu Nwankwo. This edition showed another side of the award winning footballer; the entrepreneurial side.
Beyond providing career and business related resources, EXCEED Magazine also provides other resources to enrich the non-career related aspect of the lives of its readers. Tips on parenting, spirituality, relationships, wellbeing and trends abound in the magazine. Readers can also send in their career related questions and have answers to such questions published in the magazine.
The magazine is easy to read and gives straight to the point advice. It also provides a wealth of information that any entrepreneur or professional will find very useful. These are only a few of the appealing features of magazine.
It is a complete guide to career and entrepreneurship as it provides information and advice on every aspect of both, according to a reader.