Data Points: Child’s Play

28 Nov

Data Points: Child’s Play

  • Children under 8 are spending more time in front of digital screens
  • Computer use is pervasive among small children—and even the littlest ones are multitasking.
  • half of all children (52 percent) have access to one of the newer mobile toys at home: smartphone, video iPod, or a tablet device. Still, good old-fashioned television continues to dominate children’s media use.

                       
http://www.adweek.com/news/advertising-branding/data-points-childs-play-136500

 

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